Portfolio Creative Staffing to Rebrand
(COLUMBUS, OH) – Portfolio Creative Staffing, the nation’s 326th fastest growing company as ranked by Inc. magazine, will change its name to Portfolio Creative as of September 1, 2009. The name change will be accompanied by a new logo as part of a rebrand strategy aimed at better communicating the firm’s evolving services.
“While our focus will continue to be on temporary staffing of creative professionals, we also offer things like direct hire services, recruiting and payroll,” said Catherine Lang-Cline, co-owner and founder. “It made sense for us to evolve our brand more broadly as we’ve grown, to reflect a wider range of workforce services.”
“We’ve grown over 740% over the past three years, and placed over 750 people in creative positions of all types,” added Kristen Harris, co-owner and founder. “This rebrand sets the stage to continue our momentum.”
Portfolio Creative’s new logo has scripted black type. While the distinctive Portfolio blue color will still be used, the firm’s former daisy image will change to a stylized asterisk, to convey energy, spark and creativity. This fall they’ll unveil a new website at www.portfolioiscreative.com.
Portfolio Creative is a workforce innovation leader founded in 2005. It was named the fifth fastest growing company in Columbus by Business First in 2008, and was recently named a finalist for the 2009 Visionary Awards by the Columbus Chapter of the National Association of Women Business Owners. The firm helps companies streamline and innovate their creative work to save time, energy and money. Portfolio Creative is based at 3763 N. High Street in Columbus, OH. Clients and creative talent can call (614) 839-4897.