PORTFOLIO CREATIVE BLOG

The Hiring Mistake Every Creative Team Makes (And How to Avoid It)

  You’ve seen the portfolios. The work showcases clean design, sharp writing, and motion that actually moves you. On paper, your finalist can do the job.  So why the hesitation?  Because you’ve been here before. You hired the art director who pushed back on everything. The UX designer who mentally checked out the moment feedback got uncomfortable. The copywriter who disappeared every Friday at 2:00 p.m. and left your account team piecing things together without them.  Skills get people hired, but fit is what keeps them (and everything else) from quietly falling apart.  We’ve been placing creative talent across

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Why Clients (and Everyone) Deserves More Than a Text

By Catherine Lang-Cline You know how when you read, hear, or see something that it can sometimes feel like that you have been hit like a thunderbolt? That occurred to me recently when I read that Nicole Kidman told Parade magazine that she has never sent her husband a text. “We talk all the time and we FaceTime but we just don’t text because I feel like texting can be misrepresentative at times.” We all know that to be true but I am willing to take that thought one step

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