PORTFOLIO CREATIVE BLOG

Brand You: Take Time for a Personal Brand Audit

By Kristen Harris Branding is important in helping a product stand out from the pack. Important enough that clients hire us creatives to help them create, grow, market, and sell brands all day long. We believe that individual personal brands are just as important. For more on that see our article Brand You: Are You Carefully Crafting Your Personal Brand? Personal brands are like company cultures–everyone has one, whether it’s something that was purposefully created or evolved when no one was looking. So, are you a brand that people know

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Brand You: Are You Carefully Crafting Your Personal Brand?

By Kristen Harris Our world is becoming more and more brand-centric and for good reason. Brands help set one product apart from another, stand out from the pack, and quickly communicate their promise to the customer. We no longer just have vacuum cleaners, shoes, and sparkling water. We have a Dyson, wear Rothy’s, and drink LaCroix. We talk about brands as if they’re a part of our lives and share them online like they’re our friends. In this creative space, many of us create, grow, market, and sell brands all

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