
Do You Know a Great Portfolio When You See One?
If you don’t hire for creative roles on the regular, you might not know what to look for when reviewing a portfolio. It’s common to open the link, scroll through a few pages, and wonder if it’s good. It helps to remember that portfolios aren’t just an assortment of work – they’re curated collections meant to highlight someone’s talent, taste, and how they think. No matter what type of creative role you’re hiring for, a candidate’s portfolio is a glimpse into their creative gray matter. So how do you tell