PORTFOLIO CREATIVE BLOG

The Who, What, Where of Creative Tech Part 1 of a 3-Part Series: Who Can Make the Move to Creative Tech?

By Catherine Lang-Cline When I first came on the scene as a hot-shot graphic designer I entered the workforce armed with a ton of Mac skills, but the world was still clinging to a lot of typesetting and camera work. My first job in an agency had a guy that worked in the corner and laid out everything by hand, cutting, waxing, rolling. I was hired to change this all over to the new technology and everyone was not on board with this decision. I will never forget how that

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New Year, New Job? Making the Shift into a New Creative Role

By Kristen Harris 80% Expect to Land a New Job in 2021–Despite Covid-19 This headline caught my attention? Did it catch yours?  According to the 2020 Candidate Sentiment Study by the American Staffing Association “Eight in 10 job candidates (80%), both active and passive seekers, foresee working for a new company in the next 12 months—despite, or possibly due to, the economic uncertainty caused by the coronavirus pandemic in the U.S.” This 80% statistic reflects both optimism and necessity. 2020 was a year of change–good and bad–for practically everyone, worldwide.

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Planning When You Don’t Know What to Plan For

By Kristen Harris Have you been part of a conversation like this lately? “It’s year-end and time for our annual planning session!” “Seriously?! How can we possibly write an annual plan? What are we planning for? This year has been crazy, and we have no idea what’s going to happen next year!” Planning is always hard, but this year it’s incredibly challenging. Who knows what will happen? Who knew everything this year would happen! (If 2020 were a movie, people would say it was ridiculous and unbelievable…yet Here. We. Are.)

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Who’s Your Boss? 3 Employment Types for the New Normal

By Kristen Harris Understatement Alert: 2020 has brought plenty of unexpected changes in all areas of life. One area that has changed for many people is work—where we work, how we work, what we work on, and who we work for. If your work has not changed in at least one of these ways yet, it probably will. We already saw these trends starting, and they’ve fast-forwarded in response to COVID. Many people are temporarily working from home or remotely, which is predicted to continue well past this health crisis.

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3 Design Principles to Ace Your Video Interview

By Kristen Harris You’ve been talking to a potential employer or client, are excited about the opportunity, and they’ve asked to schedule an interview. Yippee!! Wait, it’s a video interview? No worries–with a few tips and tricks, you can nail this interview format just as well as in-person.  Since the 2020 pandemic started in March, people have become much more comfortable conducting meetings via video. Although the technology has been available for years, it was never widely adopted or accepted as a substitute for meeting in-person. Enter the pandemic, with

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Making the Jump to Creative Tech

By Catherine Lang-Cline The world around us is evolving and the creative jobs have changed in the last 10+ years. If you are feeling a little lost, obsolete, or not finding the roles you want, you might want to consider creative tech. It turns out that tech is actually an INCREDIBLE field for creative people. As much as coding requires attention to detail, coming up with new solutions to problems is a day-to-day task when you’re working in tech, and drumming up ideas is something creatives are great at. Why

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Remote Networking: An Introvert’s Dream?

By Kristen Harris I’ve written past articles about networking, especially as an introvert. I don’t love big events, lots of hand-shaking, or blanketing a room with my business card. Since we’re doing a lot of working from home and most events have been canceled or postponed for the near future, you’d think this would be an introvert’s dream, right? Yes and no.  Funny enough, I miss people! I’ve never loved a huge ballroom full of strangers, but I do like connecting with people one-on-one or in small groups. Right now

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The How-To of Staying Sharp When You Have Been Furloughed or Laid-Off

By Catherine Lang-Cline If you work in the creative industry you are very familiar with the ebb and flow of business. If there is an economic downturn, you can bet that the marketing department is going to be the first to experience layoffs. In advertising, if a client is lost, the entire team for that client might be let go. But if you get caught up in that sort of thing there are plenty of things that you can do to not only stay sharp but to prepare yourself for

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More Than Ever, It’s Time to Bet on Yourself

By Kristen Harris Creative careers are exciting and varied, but, right now, more than ever, it’s time to bet on yourself. At the time of this writing, we are in the midst of the 2020 COVID-19 pandemic, a global health situation that is starting to have significant economic consequences. Many creatives have careers with more positions, employers, and changes than what might be expected in other industries. We take an opportunity for growth, move to a new agency to follow a client, get caught up in a merger, pivot to

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Back to Work: How to Handle a Career Gap

By Kristen Harris Being a working parent is hard. Right now, it’s REALLY hard. At the time of this writing, much of the country is under some variation of a “stay-at-home” order due to the 2020 COVID-19 pandemic. Schools and daycare centers are closed, leaving many parents to juggle work, child care, and homeschool oversight. Even those without children may be helping care for parents or other family members while working and keeping their household running.  On top of the juggling, there are economic worries as millions of people get

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