PORTFOLIO CREATIVE BLOG

UX vs UI: What’s the Diff?

By Kristen Harris UX and UI. We hear these two little abbreviations all the time related to requests for web design work, and 99% of the time they are combined into one thing: UX/UI Design. But are they really one thing? No, no they are not. UX and UI are strongly connected, and both are important, but they are two separate pieces of the design puzzle. Check out our conversation about UX and UI with Ramona Nichols, a design expert who straddles both sides of this fence. There are lots

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Champagne Wishes and Unicorn Dreams

By Catherine Lang-Cline Everyone wants what they wish for, but wishing for a “unicorn” to join your team may be a wish that even a genie can’t deliver. With the help of the Oxford Dictionary, let’s first define a unicorn: u·ni·corn /ˈyo͞onəˌkôrn/ noun a mythical animal typically represented as a horse with a single straight horn projecting from its forehead. something that is highly desirable but difficult to find or obtain. Who wouldn’t want either of these at the office every day? But the truth of the matter is that

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Collaborative Workplaces: Teamwork Makes the Dream Work

By Kristen Harris I believe we all do better when we work together. It’s part of human nature; we are social animals, designed to work together and rely on each other for survival. We build communities, including work communities, and together achieve greater success than any of us could achieve on our own. There are ongoing debates about whether collaboration leads to greater success than competition. I’m all for a little friendly competition, but I don’t want to live or work in a place where every individual is only looking

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Hiring Trends: Tech, More Tech, and What Employees Want

By Kristen Harris At Portfolio Creative we’re always focused on Growth–it’s one of our core values. And we know how important it is to stay ahead of trends so we can best serve our clients and talent. So we make a point to attend the American Staffing Association’s annual conference, Staffing World. We love to share what we learn, so here are 5 trends we zeroed in on at this year’s conference. Hiring and Staffing Trends for 2020 (and beyond): Technology #1. From computers and robots to databases and artificial

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Winning With Independent Contractors

By Catherine Lang-Cline Sometimes people get very nervous when it comes to hiring independent contractors because they believe it is complicated. It really isn’t, it’s just has its own rules and just like learning the rules to Texas Hold’Em or Cards Against Humanity, once you know how it works, you can play and win. Rule #1 – Get the definition of the relationship in writing. The employer gets to decide the working relationship and needs to get it in writing so it is understood by everyone. Having an unclear relationship

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Hiring for Cultural Fit—What Could Possibly Go Wrong?

By Catherine Lang-Cline We hire for a cultural fit. Really, we do. And many, many companies do too. Companies do this because it works, but it isn’t perfect. Creating too deep of a mold for a cultural fit can make it so new hires begin to look, act, and think alike. Let’s start with defining cultural fit. A few years ago the business community determined that every cool business needed a ping-pong table, beer on tap, and a bunch of bean-bag chairs. They were the first steps to building a

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Time Hop: The Evolution of the Staffing Industry

By Kristen Harris A relatively new industry, the current concept of “staffing” has only been around for several decades. Even so, it’s evolved over that time. Let’s jump in the way back machine… The first temporary staffing firms started just after World War II, tapping into a growing market for part-time help. These early firms mostly focused on filling part-time or intermittent needs, especially in offices and secretarial pools. A combination of a few national firms and lots of local firms providing these services continued to grow throughout the 1950s

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People Like Us

Why We Started a Business By Catherine Lang-Cline Two graphic designers start a business, but it’s not a graphic design business. That is, we don’t design anything. The people we work with are the creatives and we just decided to help everyone find each other. People like us, in the creative industry, know the challenges of finding great help. We also know the challenges of finding a place where we are happy to do our craft. Speaking for myself, I started out in a production role. Then did graphic design,

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Expanding Our Table

By Catherine Lang-Cline When you want to invite more guests to your conversation, you add chairs and expand the table. When you believe you can offer more people your service, you expand your business. Fourteen years ago, we had this idea to specialize in creative staffing. My business partner and I worked in advertising and marketing for many years and really understood the industry. As a result, we created a company that created perfect matches based on that experience. Then we asked, why stop the conversation there? Let’s add people

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What Makes Us Unique

By Destiny Evans When you wake up in the morning what motivates you to get through the day? Excellence is the driving force behind the day to day activities here, contributing to an environment where accountability keeps us in control. Here at Portfolio Creative, our company values are instilled in each and every one of our team members. Providing top-level talent requires us to be at the top of our game. We use each day to be better than the last. Today we explore the key to a healthy work

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