The Perfect Summer For a Staycation (Summer is Not Canceled)
By Catherine Lang-Cline Let’s face it, this year has been a bit of a drag. We have been celebrating life moments in more creative ways and best that we can and now summer is here and we all really want to do something fun. I mean, we kind of deserve it with the year that […]
The World is a Canvas
By Catherine Lang-Cline 2020 has been one heck of a year. Because of this pandemic we have been denied some of the things that bring us love and joy. We can’t visit relatives. We can’t visit friends. We can’t go to work. We can’t go on vacation. We can’t go to museums, concerts, performances, or […]
Take Your Dog to Work Day 2020
Take Your Dog to Work Day looks a little bit different this year. For the past few months, we’ve been able to spend more time with our pups as we’ve been working from home; and our dogs have become our co-workers as they’ve joined our virtual meetings from time-to-time! Today we are sharing how we’ve […]
Networking in a Time When No One Wants to Hear Your Sales Pitch
By Catherine Lang-Cline If you have been in business for at least 15 years like us, or maybe even longer, you know that networking looks very different today. Today, it is completely different because of a world-wide pandemic and during a pandemic, no one wants to be sold to. What worked then doesn’t always work […]
Always Keep Hiring
By Catherine Lang-Cline We have heard a lot of inspirational quotes for business to keep things moving. Quotes to remind us that we always need to be selling, always be prospecting, or the most famous quote from Blake in Glengarry Glen Ross, “A-B-C. Always Be Closing.” But what about always be hiring? Very true that […]
The How-To of Staying Sharp When You Have Been Furloughed or Laid-Off
By Catherine Lang-Cline If you work in the creative industry you are very familiar with the ebb and flow of business. If there is an economic downturn, you can bet that the marketing department is going to be the first to experience layoffs. In advertising, if a client is lost, the entire team for that […]
How To Find Diverse Candidates for Your Team
By Catherine Lang-Cline A bright light is being shined on long-standing disparity and inequity in our communities. We truly believe that work opportunities are an important piece of this very complex puzzle. MIT engineers did a study that racially diverse teams outperform non-diverse teams by 35%. They found that having different types of people on […]
A Day in the Life: Q+A with Ginamaria Nugent
Hi! My name is Ginamaria Nugent and I’m a Photo Art Director for Express ☺ I’m originally from Northeast Ohio but attended The Ohio State University in 2003 and haven’t left Columbus since. I currently live in Clintonville with my husband and son. Morning My two-year-old son gets me out of bed in the morning; […]
Slow Economy? Keep on Marketing!
By Catherine Lang-Cline One of the first budgets that is cut when the economy starts to slow is the marketing budget. This might seem like the right thing to do because it feels like it is an expense that you can do without, but in the end, can you do without it? During the 2008 […]
More Than Ever, It’s Time to Bet on Yourself
By Kristen Harris Creative careers are exciting and varied, but, right now, more than ever, it’s time to bet on yourself. At the time of this writing, we are in the midst of the 2020 COVID-19 pandemic, a global health situation that is starting to have significant economic consequences. Many creatives have careers with more […]